Generationally Focused Sales

Generational Sales

Each generation prefers a different level of sales interaction and advertising methods. Some generations need to "breathe your air" in order to buy your product. Others absolutely WILL NOT pick up the phone. Others say they're coming to your event then never show. Are you choosing the right communication and advertising styles for your target audience? This presentation will examine what methods you should consider for your marketing budget next year.

 

Objectives

- Attendees will learn about the 6 generations in the United States

- Attendees will discover common communication preferences and norms

- Attendees will be able to better design a sales plan to reach their ideal buyers more efficiently and effectively. 

 

Length

Presentation is best 60 - 90 minutes in length

 

Medium

This presentation can be done as a face-to-face presentation or as a webinar. 

 

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